What is a Link Slug or Rotator Link Slug?

When creating a new tracking or rotator link, you must assign a unique “link slug” to ensure the Click Handler directs clicks to the correct link or rotator.

For example, a standard tracking link looks like this:

https://rotatelinkpro.com/admin/linkSlug

If you’ve created a custom domain (e.g., greatstuff.com), your link with a link slug would look like this:

https://greatstuff.com/linkSlug

Every tracking link that you generate will have a unique linkSlug, which you get to choose when you create your tracking link:

Every tracking link has a distinct link slug, so when clicks arrive at your account, Click Handler knows exactly where to reroute them. A link slug is similar to your home’s address; the post office can’t deliver your mail without it.